Colorado Real Estate News

LeadingRE | REimagine Conference 2021

LeadingRE REimagine Conference
Stage in ballroom of Wynn Las Vegas for the REimagine Conference 2021.

The past week, Kentwood Real Estate was honored to participate in the prestigious Reimagine Conference hosted by LeadingRe at the Luxe Wynn Hotel in Las Vegas. And wow, what an incredible experience it was!  Kentwood’s Managing Broker at our Cherry Creek office, Brandon Brennick, and top-producing broker Lori Pace, participated in two amazing panels for diversity and competition, respectively.  FYI, Lori is a member of Kentwood’s Diversity, Equity, and Inclusion counsel.  Also, Jason Exley, Director of Relocation and Business Development, helped lead a panel on ‘Recalibrating Relocation in the COVID Era.’  So proud of our fantastic team and their participation in this great conference!

Jason Exley of Kentwood
Jason Exley (left).
Lori Pace Kentwood Real Estate
Lori Pace (right).

Brandon Brennick (center).

Panel held by Jason Exley of Kentwood Real Estate:

Relocation departments shifted to focus on lead business during COVID to top aggregators such as OpCity, Rocket Homes, HomeStory, etc., with traditional corporate relocations down. Coming out of COVID with inventory slim, one brokerage introduced a partnership with Ribbon, which converts a conventional buyer to an all-cash offer, buyers can compete and win. The virtual environment we were all thrown into during COVID has led to higher engagement among agents at Relocation trainings and weekly sales meetings.  Also, By creating a more enhanced experience and upfront conversation via video/conversation with relocating clients, we are experiencing higher conversion rates.

Panel held by Lori Pace of Kentwood Real Estate:

The vitality of a brokerage’s future success will be contingent on how well agents and brokerages can respond to the changing circumstances of the world that impact global relationships.  COVID -19 and social unrest due to the death of George Floyd turned the world upside down; meanwhile, real estate was declared an essential business.  

Today, we face a lack of tools, resources, and leaders to ensure past real estate policies, laws, and business practices are inclusive and multicultural in creating positive solutions.  While at the conference, it was the anniversary of the murder of George Floyd.  Buyers, sellers, brokers, owners, and agents representing neighborhoods, businesses, and organizations can no longer feel comfortable with the dehumanization and perceived threat of a black man in a community that has been neglected due to redlining.  

Redlining was used in our industry systematically to uphold racist philosophies and principles. LeadingRE recognized the need to do more than talk about inclusion but instead invest in inclusion by launching a Diversity Difference Experience program held in August.

Panel held by Brandon Brennick of Kentwood Real Estate:

Now, more than ever, relationships matter!  Clients are ready for eyeball time with their agents, and therefore, getting back in person with our clients is key. Competing against new competition requires being purpose-driven. Most agents are operating with a transactional model now; however, having a business plan that focuses on intention has proven to be a more successful and profitable route.

Most agents (70-80%) are buyer-centric, which contributes to the scarcity of inventory – the market is telling them they can’t get listings, but there are people out there ready to sell. They just don’t know how to do it. A more listing-centric strategy is key to more inventory. Approximately 14-23 million American will move in the next 1-5 years – 52% more than 2 hours away and 42% more than 4 hours away.

Why Should You Get to Know LeadingRE? 

Over two decades ago, 50 of the top brokerage firms in the United States launched a network now known as Leading Real Estate Companies of the World® (LeadingRE). Today, LeadingRe has over 550 firms and 150,000 sales associates, operating in 70 countries. LeadingRE’s mantra is “Making the Best Brokerages Better.”  LeadingRE accomplishes this by providing these top local brands with world-class business resources and national and global connections. 

They must know, then, that the above-named gentleman whenever he was at leisure (which was mostly all the year round) gave himself up to reading books of chivalry with such ardour and avidity that he almost entirely neglected the pursuit of his field-sports, and even the management of his property; and to such a pitch did his eagerness and infatuation go that he sold many an acre of tillageland to buy books of chivalry to read, and brought home as many of them as he could get.

Over two decades ago, 50 of the top brokerage firms in the United States launched a network now known as Leading Real Estate Companies of the World® (LeadingRE).Over two decades ago, 50 of the top brokerage firms in the United States launched a network now known as Leading Real Estate Companies of the World® (LeadingRE). Kentwood Real Estate is not only honored to be a part of LeadingRE but grateful to be featured at their Reimagine Conference this past week.

Check out some of the photos and videos from the conference on LeadingRE’s Facebook Page.

LeadingRE Conference

Kentwood’s Involvement with Charities and Local Businesses

Thought leadership is our passion at Kentwood; however, we go beyond the real estate industry by supporting local charities and businesses to build a stronger local community. In today’s challenging times, we must lift each other up, now, more than ever.  Kentwood agents and staff support over 170 local, national, and international non-profit organizations.  Rooted in the Colorado economy, we are delighted to support local businesses through numerous civic and community endeavors, participating in regional events, and sitting on dozens of committees and boards.

Colorado Real Estate News

Kentwood Northern Properties Office Joins Exclusive International Real Estate Networks

KRE-LPI-LRE

Kentwood Real Estate is pleased to announce its northern Colorado office has been accepted to esteemed international real estate networks, Leading Real Estate Companies of the World® (LeadingRE) and Luxury Portfolio International®.  The Kentwood Northern Properties office provides first-class relocation services to Fort Collins, Timnath, Windsor and Johnstown.

“Being part of the world’s most esteemed, leading international network of top real estate agents affords our clients great advantages in our global reach combined with our local expertise,” states Gretchen Rosenberg, Kentwood Real Estate President & CEO. “Our Northern Properties office of top brokers embodies the highest-caliber experience and professionalism in servicing homebuyers and sellers in Northern Colorado, a top destination for its picturesque backdrop and active outdoor lifestyle.”

LeadingRE is an invitation-only network spanning over 70 countries and 565 firms with a focus on high-performance and trusted relationships between clients and their real estate team. Luxury Portfolio International is the luxury marketing division of Leading Real Estate Companies of the World. Kentwood’s involvement with the two provides a global reach while retaining local, more specialized expertise.

Kentwood Real Estate Relocation is led by Director of Relocation and Business Development, Jason Exley and Relocation Manager, Heather Albrechtson.

Kentwood Real Estate is an elite team of Realtors® whose exceptional service, local expertise and deep community roots create a market advantage for clients. From the beginning, Kentwood has been built on the foundation of broker excellence. Only the most professional, ethical and knowledgeable top-producing real estate agents are selected to be affiliated with the esteemed brand. To contact Kentwood Northern Properties, located at 2510 East Harmony Road, #202, Fort Collins, Colorado, call 970.300.1985.

About Kentwood Real Estate

Kentwood Real Estate is dedicated to building on its legacy of being “Colorado’s Premier Real Estate Company” through the highest producing, most knowledgeable, caring and experienced brokers in the country who offer the highest-quality customer service experience. Kentwood produces more sales volume per agent than 99 percent of the real estate companies in the U.S. Kentwood Real Estate is comprised of Kentwood Real Estate DTC, Kentwood Real Estate Cherry Creek, Kentwood City Properties in downtown Denver and Kentwood Northern Properties in Fort Collins. For more information, visit Kentwood Real Estate online at www.kentwood.com.