Written by Kentwood Real Estate President and CEO Gretchen Rosenberg
2020 has been a year like no other. At Kentwood Real Estate, our hearts go out to the families impacted by COVID-19 due to the loss of a loved one, a personal illness, or the loss of employment or housing.
An unexpected outcome from this massive disruption is the roaring housing market. Who could have predicted in March, when we fell off a cliff and couldn’t show homes or safely put new listings on the market, that we’d be booming in September? Now that we’ve figured out how to safely work in this environment, we’re helping countless consumers find a home or sell their current one. We’ve also been helping landlords re-lease their properties and tenants find a place to rest their head. Kentwood Commercial closed the largest office lease since COVID-19 began at the end of August.
Why is all of this happening and how long will it last?
Here are 5 reasons I believe Fall 2020 will continue to be a robust market:
- Homeschooling. Families with school-age children are coping with working from home and learning from home. Some homeowners need to relocate closer to daycare or family so the parents can go to work while the children are still at home. Others want more space.
- Financing. Mortgage rates are insanely low and are projected to stay this way through at least the first quarter of 2021. Currently, a 30-year fixed rate is bouncing between the high 2%’s and low 3%’s.
- Pent up demand. We have a lot of buyers living in Colorado and coming to Colorado, and not enough inventory. Universally in every price point except the very high end, we’re selling around 50% of new listings in 7 days or less.
- First-time home-buyers. The millennials are of home buying age. Those that aren’t laden with student debt and have a bit of savings or help from family are launching into home-ownership. They understand what a boon to their futures home-ownership at 3% means.
- Spring delay. We got a late start this year. In Colorado, we like to say the spring home sales market starts in early January unless the Broncos are in the playoffs. Then it starts in early February and lasts through the end of May or mid-June. This year, our spring market was delayed until early May. We still have a large number of buyers hoping to find their next home by year-end. We’ll have a shorter gap between the selling season lull in 2020 and the spring market in 2021. We may not even see much of a lull at all this year.
What does this mean for you if you’re considering buying or selling a home? That you should proceed with the help of an experienced broker who can help you wade through the myriad complexities of the housing market, or the commercial real estate market, in this day and age. Buyers may be able to find more deals in the coming months, but there’s every likelihood that in many price ranges bidding wars will continue. Homeowners who are thinking of selling will need to carefully assess pricing, marketing plans, and whether to stage the property.
We’ll be “falling back” to standard time on November 1st, but these times are anything but standard.